Loretta Cella has spent the last 11 years dedicated to the empowerment and success of individuals and groups in various communities including parts of British Columbia, Toronto, New Delhi, Kampala, Gulu, and Nairobi. 

Although Loretta has many success stories to share, her most valued celebration came in the fall of 2007 when Loretta achieved the realization of a dream and saw the Passion Foundation come to life. Using her skillful networking abilities she created an amazing national Board of Directors from Vancouver, Calgary, and Toronto who are dedicated to providing quality services for young women and their families. Loretta gives special thanks to McCarthy Tetrault LLP in Vancouver, BC for their services as the Passion Foundation's law firm.

Loretta is a trained and certified child and youth care counsellor, life skills coach, and is currently working on International Coaching Federation certification through MentorCoach/ Erickson Institute. Loretta embraces life long learning and takes advantage of the many opportunities for partnerships and shared learning with other trained professionals across Canada and into the United States and in Africa.

Over the last three years Loretta has just the privileged of being instructed, mentored, and coached by four Master ICF coaches in which she has honed and developed her skill set while holding over 1500 hours of coaching experience.

In her free time Loretta enjoys being creative through a variety of art mediums including writing, reading, painting, and cooking. She also loves to take advantage of Vancouver, BC and its outdoor activities as well as training at gym, regular yoga practice, travelling, and spending time with family and friends.

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